With passion, talent and her unmistakable style, Katja Baum not only won the 13th season of the popular Sat.1 cooking show “The Taste”, but also won the hearts of her community. As part of Alexander Herrmann's team, the Leipzig native prevailed against 21 competitors and impressed the celebrity jury with great taste experiences in spoon format. Her victory not only earned her the trophy and prize money, but also her own cookbook.
Despite her roots in a gastronomic family, Katja's parents advised her against pursuing a career in the kitchen. However, a car accident and an inspiring moment with Jamie Oliver on television led her to abandon her philosophy and German studies to devote herself entirely to the culinary arts.
Her journey took her to some of the most renowned places in gastronomy, including the restaurant of 3-star chef Juan Amador and the 3-star restaurant “Quince” in San Francisco. There, she was particularly influenced by the “farm-to-table” philosophy and a clear, purist approach: “Respect the product, make minimal changes and get the best out of it.”
After returning to Germany, Katja refocused her career. As a food stylist, initially at the magazine “essen&trinken” and self-employed since 2019, she combines her passion for aesthetics with her culinary expertise. "I learned from Juan Amador how fascinatingly precise and creative plating can be. That's what food styling is all about - presenting food in a way that appeals to the senses and arouses the viewer's curiosity."
At the same time, Katja was able to gain many loyal followers on Instagram in a very short space of time. The level of interaction and loyalty in her community is above average. "I firmly believe that people want to prepare something themselves instead of eating junk food. But they need recipes that are simple, quick and accessible. When someone writes to me to say that they have cooked one of my recipes, it confirms my conviction and that makes me deeply happy."
Katja impresses her fans and followers with her unique blend of wit and sensitivity. She impresses with her profound empathy, modesty and sharp mind, which underlines her clever and empathetic nature - qualities that her fans particularly appreciate. Incidentally, Katja also occasionally cooks pop ups and can be booked as a private chef or for cooking courses.
In her private life, Katja is planning to marry her fiancée Astrid and travel the world with her. “Travel and food - that's at the top of the list.” Professionally, she wants to continue to live out her creativity, be it through new content on Instagram or soon in front of the TV camera again. "I realized on ‘The Taste’ how much I enjoy cooking and entertaining at the same time. I really want to keep doing that. People enjoy watching and listening to me. Besides, there are still too few female TV chefs out there - that's not possible!"
Photo: Jorma Gottwald